How a Redesigned Logo Can Revitalise Your Brand

How a Redesigned Logo Can Revitalise Your Brand

In the dynamic world of business, staying relevant is key to success. One powerful way to ensure your brand remains fresh and engaging is through a redesigned logo. Let’s examine how a new logo can breathe new life into your brand, enhance your market presence, and more effectively connect with your audience. A logo is…

Eco-Innovations: How Scottish Design is Leading in Sustainability

Eco-Innovations: How Scottish Design is Leading in Sustainability

Scotland is a country known for its breathtaking landscapes, rich history, and vibrant culture. Recently, it has also become a pioneer in the field of sustainable design. Scottish designers are leading the way with innovative, eco-friendly approaches that are making waves in industries worldwide. At Taesea, we explore how Scotland’s commitment to sustainability is influencing…

Why Brand Value Matters: Boosting Business in a Competitive World - Taesea

Why Brand Value Matters: Boosting Business in a Competitive World

Companies constantly strive to differentiate themselves and capture market share in today’s dynamic and fiercely competitive business landscape. Amidst this intense competition, brand value is a critical factor that can significantly boost business performance. Brand value, often called brand equity, encompasses a brand’s worth based on consumer perception, loyalty, and overall market strength. It reflects…

Scoop & Swirl – Logo Design

The new Scoop & Swirl chain of seaside ice cream shops approached us to create a logo that not only attracts customers but also reflects their playful and appealing brand identity. The Scoop & Swirl logo design creates an inviting, fun, and memorable brand image that immediately communicates the essence of an ice cream shop…

Branding 101: How to Create a Brand Identity That Resonates - Taesea

Branding 101: How to Create a Brand Identity That Resonates

Creating a brand identity that resonates with your target audience is crucial for business success.  A strong brand identity sets you apart from competitors and builds trust and loyalty among consumers.  Let’s explore the essential steps to crafting a brand identity that connects with your audience. Steps to Create a Resonant Brand Identity Brand identity…